Wednesday, August 28, 2019

Cara Jitu Promosi Online Jasa Seo Murah Jasa Internet Marketing Terbaik

 Mau Traffic Website Anda Meningkat Secara Organik?

Mau Membership Website Anda Meningkat Secara Organik?

Jasa seo murah bergaransi halaman 1 google kami Ialah Solusi Anda Mendapatkan HALAMAN PERTAMA di Hasil Penelusuran Google Indonesia. Saat orang-orang mencari bisnis online Anda di Internet, Apakah anda yakin mereka yang memerlukan produk anda sudah menemukan laman laman website Anda? Segera hubungi jasa seo murah berkualitas kami, optimasi laman web Anda sekarang untuk mendapat peringkat google lebih tinggi dari pesaing Anda!

Apakah Anda Ingin Peringkat Situs Web Anda Berada Di Halaman Pertama Google Search?

Situs tak menguntungkan bila tidak ada yang memandangnya. Jasa seo bulanan murah akan membantu peringkat web Anda muncul di halaman pertama Google. Data terencana yang masuk ke index google dapat mendorong peringkat halaman lebih bagus daripada yang lain. Bantuan snippet juga menunjang Anda kian kelihatan pada mesin pencari dibanding dengan pesaing Anda.

Seandainya Anda masuk lebih dalam, ternyata jasa optimasi seo website itu tak cuma bicara tentang ranking saja. Buktinya, Jasa seo murah terbaik sanggup meningkatkan mutu dan kuantitas traffic yang masuk ke situs dan blog Anda. Itu artinya, visitor tak cuma asal mampir ke website Anda. Tetapi, juga ikut melancarkan Anda dalam meraih tujuan web. Baik itu meningkatkan branding sampai mendongkrak angka transaksi.

Mau website anda dioptimasi oleh ahlinya?

Berkeinginan tau penyedia Jasa SEO terbaik dan berkualitas di Indonesia? anda datang ditempat yang sangat pas. Sudah mencari jasa seo bulanan di internet melainkan belum menemukan penyedia jasa seo halaman satu yang cocok dengan harapan anda? sekarang anda bisa memakai layanan jasa seo profesional kami. Tidak cuma menaikkan peringkat situs anda saja, melainkan juga mendatangkan traffic situs yang selalu membanjiri situs anda secara organik. Penyedia jasa seo terpercaya dari kami yakni solusi terbaik untuk anda yang berharap laman website nya berada di halaman satu google dengan teknik jasa seo aman, pastinya anda tak mau web web anda mendapatkan persoalan di masa akan datang, sehingga anda mencari jasa seo garansi yang menggunakan teknik “White hat SEO”. Selaku penyedia jasa halaman 1 google kami bertanggung jawab atas keamanan situs anda. Segera pakai jasa seo berkualitas kami sekarang!, rasakan perbedaanya menerapkan optimasi seo murah berkualitas dan tanpa memakai optimasi SEO.

Mengapa Website Bisnis Anda Butuh Jasa SEO?

Paket seo bulanan diketahui sebagai teknik atau ragam komputerisasi marketing tepat sasaran untuk berbisnis masa sekarang. Layanan jasa seo murah bekerja dengan mengoptimasi atau meningkatkan kinerja web Anda lewat organic traffic. Tujuan utama jasa seo terbaik dan berkualitas yakni menempatkan situs Anda di peringkat teratas atau minimal di halaman pertama hasil pencarian. Melainkan, bagaimana layanan jasa seo membuat bisnis Anda bisa berkompetisi di tengah ketatnya kompetisi bisnis online ketika ini?

Apa sih SEO itu?

SEO adalah singkatan dari Search Engine Optimization yang yaitu teknik yang dipakai untuk optimisasi suatu website dengan tujuan memudahkan mesin pencari untuk menemukan halaman/website dan menempatkan di halaman pertama di mesin pencari dengan keyword yang ditetapkan oleh user.

Dengan menempati halaman pertama atau dengan menempati di urutan pertama di mesin pencari maka akan lebih berpotensi untuk mendapatkan pengunjung yang lebih banyak

SEO murah bergaransi sangat berkonsentrasi terhadap kata kunci yang diinputkan oleh user, oleh karena itu dengan memakai teknik seo termurah ini akan membantumu dalam menemukan sasaran user yang tepat untuk segala konten yang kamu buat. Tentu dengan memfilter kata kunci yang ada, user dengan target yang ideal akan mendapatkan manfaat dari isi konten yang kamu buat. Dengan manfaat yang diperoleh oleh user dari konten yang kau buat, tidak mustahil bila user akan kembali lagi ke websitemu dan membaca konten-konten update yang kau sediakan.

Apa Manfaat dan Kegunaan SEO bagi website anda?

Kalian kenal fungsi dari jasa seo website murah yaitu membantu untuk mempermudah mesin pencari untuk menetapkan peringkat website di mesin pencari sehingga bisa ditampilkan layak dengan relevansi dari kata kunci yang diinputkan user.

  • Industri Kompetetif di Internet, Mendapatkan Traffic, Selain itu, mengaplikasikan paket jasa seo pada situs, akan meningkatkan traffic pengunjung jauh lebih banyak pada halaman pertama. Tentu pengunjung akan banyak mengunjungi situsmu jika kau berhasil menerapkan teknik jasa optimasi website seo ini dan tampil dihalaman pertama pada mesin pencari. User secara otomatis akan memilih situs yang pertama kali ia lihat untuk menerima info yang lebih cepat. Tak perlu selalu head to head dengan kompetitor di paid marketing yang mahal.
  • Relevansi Target, Menjaring Target Audiens yang Pas, Manfaat pemakaian jasa page one google pada web yang akan kau temukan yaitu relevansi atau kecermatan target. Mesin pencari akan memberi arahan pengunjung ke tujuan yang mereka inginkan dengan menginputkan kata kunci. Ini akan membuat web atau konten yang kamu buat menjadi lebih cocok dengan sasaran yang diinginkan. Tidak cuma menolong audiens menemukan laman, SEO Google juga memungkinkan Anda menjaring sasaran audiens yang ideal.
  • Meningkatkan Kepercayaan terhadap website kamu, Meningkatkan Penjualan dan Konversi, Web yang tampil di halaman pertama telah dipastikan mempunyai kepercayaan pelanggan lebih tinggi. Itu dikarenakan saran yang dikasih oleh mesin pencari dianggap sangat relevan dan memberikan kabar yang diperlukan oleh user.
  • Membangun Brand Awareness, Meningkatkan Brand, Butuh Branding Kuat, Bila kau seorang pembisnis atau seorang marketer, SEO dapat diterapkan untuk meningkatkan brand awareness yang tentu saja memberikan keuntungan yang berkali-kali lipat. Bagaimana tak? Bayangkan saja dengan penerapan SEO ini akan meningkatkan mesin pencari untuk menemukan web kau dan hal hasil, jikalau webite-mu berada pada halaman pertama menyebabkan banyak orang baru yang tahu mengenai situs mu. Secara tidak sadar akan menjadi sebuah promosi yang berpeluang mendatangkan pelanggan baru. Halaman pertama Google mengundang banyak trafik dan menjadi eksistensi bisnis di internet. Metode paling simpel yang bisa orang lakukan untuk menemukan produk yang mereka inginkan ialah: mencari info di Google.
  • Promosi Berkelanjutan Luar Jangkau Iklan, Kamu dapat memanfaatkan teknik SEO untuk mengerjakan promosi 24 jam tanpa tarif. Berbeda sekiranya kau memakai google ADS yang memerlukan tarif yang extra untuk mendatangkan pembeli. Dengan menggunakan SEO kau bisa mempromosikan brand 24 jam tanpa henti selama laman kamu tidak hilang. Pakai SEO untuk menjangkau calon customer yang tidak terjangkau iklan.

Bagaimana Cara Kerja Mesin Pencari Google?

Perlu kamu perhatikan bahwa mesin pencari akan menolong user untuk menemukan topik yang dicari dengan meng input kan kata kunci (keyword). Oleh sebab itu kamu wajib mempertimbangkan kata kunci yang tepat untuk artikel maupun konten yang hendak kamu publikasikan. Tetapi dengan menetapkan kata kuncipun belum efektif apabila kau tak mengenal bagaimana cara kerja mesin pencari dan bagaimana dapat mesin pencari menempatkan situs mu di top position anatara peringkat 1 hingga peringkat 3. Search Engine atau yang lebih kita kenali dengan mesin pencari memiliki tiga tugas utama guna memfilter permintaan yang kau inputkan.

  • Crawling, Crawling merupakan cara kerja yang pertama dijalankan oleh mesin pencari. Mesin pencari akan melaksanakan crawling ini dengan tujuan untuk mengumpulkan informasi detail dari sebuah situs. Progres ini dilaksanakan oleh Robot/ Bot yang bekerja secara terus-menerus mengumpulkan detail website seperti halaman, judul, kata kunci, gambar sampai internal tautan yang ada pada web.
  • Indexing, Sesudah mesin pencari menjalankan crawling, berikutnya data-data akan disimpan pada database search engine dengan kata kunci tertenu. Halaman-halaman yang belum terindex tidak akan tampil di search engine.
  • Processing, Pada tahap processing ini mesin pencari akan menerima permintaan dari user dengan inputan kata kunci yang diketikkan di mesin pencari. Selanjutnya mesin pencari akan melaksanakan perbandingan kata kunci dengan membandingkan web-website yang terindex di database mesin pencari.
  • Calculating Relevancy, Calculating relevancy ini yakni pembandingan halaman-halaman web yang sebelumnya sudah terindex untuk mencari laman dengan kata kunci relevan cocok dengan permintaan user. Kian relevan situs tersebut akan memiliki kemungkinan besar untuk tampil di halaman utama mesin pencari
  • Retrieval, Tahap ini yaitu langkah mesin pencari dengan memberikan halaman situs yang relevan dengan permintaan user. Tiap search engine mempunyai algoritma yang berbeda untuk mempertimbangkan suatu halaman yang akan ditampilkan di halaman pertama. Tiap mesin pencari memiliki algoritma yang berbeda, oleh karena itu akan berbeda pula hasil pencarian yang ditampilkan walau dengan kata kunci yang sama.
  • Ranking, Mesin pencari tidak akan sembarangan dalam memposisikan ranking pencarian. Mesin pencari akan menjalankan pengerjaan di atas guna memperlihatkan halaman yang relevan untuk user dengan inputan kata kunci yang relevan. Ini amat berkaitan erat dengan SEO (Search Engine Optimization) dimana semakin relevan halaman web, maka mempunyai kemungkinan besar untuk mendapatkan ranking teratas. SEO sendiri bekerja untuk mengoptimalkan keyword yang dipakai guna mudah terindex oleh mesin pencari sehingga halaman mendapatkan peringkat teratas dan ditampilkan dihalaman utama mesin pencari sesuai dengan relevansi kata kunci yang diinputkan oleh user di mesin pencari.

Faktor Penting dalam Search Engine Optimization

Tiap harinya, ada lebih dari 6,5 miliar pencarian yang diterima dan diproses mesin pencari Google. Karenanya, dapat ranking satu atau setidaknya timbul di top 10 di halaman pertama akan mendatangkan lebih banyak traffic ke web laman Anda.

Naik turunnya peringkat ditentukan sebagian unsur SEO yang terus diperbarui seiring dengan pembaruan algoritma pencarian. Tujuannya, agar konten yang ditampilkan relevan dengan yang dicari pengunjung dunia online.

Berikut faktor ranking dan indikator utama SEO:

  • Kecepatan loading (page speed). Merujuk pada jumlah waktu yang diperlukan situs sampai terbuka total. Kian cepat loadingnya, semakin tinggi pula peringkatnya di search engine. Karenanya dari itu, Anda seharusnya memantau performa situs secara berkala memakai tool PageSpeed Insights Google atau Pingdom Speed Test.
  • Mobile-friendly. Website dikatakan mobile-friendly sekiranya ukurannya secara otomatis mengikuti ukuran layar perangkat yang dipakai untuk berselancar, seumpama tablet atau telpon pintar. Untuk mengukur tingkat responsif desain, Anda dapat gunakan Mobile-Friendly Test Google.
  • Kwalitas konten. Buatlah konten yang relevan, spesifik, dan menjawab keingintahuan pembaca. Amati juga panjangnya, struktur, kata kunci yang dimasukkan, dan berita yang dikasih. Hal-hal ini yang nantinya dievaluasi oleh Google. Konten yang unik dan original juga akan menarik lebih banyak pengunjung dan meningkatkan visibilitas laman.
  • Backlink. Sering mengamati tulisan koran komputerisasi yang menyisipkan tautan, semisal ke Wikipedia? Nah, tautan dari artikel yang mengarah ke Wikipedia inilah yang disebut backlink. Nama lainnya merupakan inbound tautan. Bila banyak blog dan website yang menyisipkan link website Anda di tengah-tengah konten mereka, itu berarti situs Anda diandalkan sebagai sumber yang relevan. Backlink yang berkualitas, dan tentu saja datang dari laman tepercaya, akan memengaruhi performa laman di search engine.
  • User experience. Bounce rate dan waktu tinggal (dwell time) ialah dua dari sekian hal yang dinilai Google dalam mengevaluasi kenyamanan pengunjung ketika berada di web Anda. Bila tak ada satu orang malah yang tinggal lebih lama, Google akan menganggap laman Anda tak relevan. Sebaliknya, jika mereka ingin berlama-lama, Google akan mengevaluasi isu di situs Anda relevan dan berkhasiat.
  • Keamanan website. Indikator ini mencakup segala perbuatan untuk melindungi web dan pengunjung dari ancaman atau bahaya online. Selain itu, pemakaian HTTPS pada URL juga dibuat standar keamanan. Website yang ada tanda Not Secure tidak akan dipercaya bagus oleh search engine ataupun pengunjung. Oleh karena itu, penting sekali bagi tiap-tiap webmaster untuk mengaktifkan sertifikat SSL.

Hal-Hal yang Perlu Diperhatikan untuk SEO

Sesudah memahami apa itu SEO beserta unsur-faktornya, Anda kini pasti sudah mulai mempunyai ilustrasi yang lebih terang perihal taktik seperti apa yang akan Anda terapkan.

Berikut daftar situs yang sudah kami kumpulkan untuk Anda yang berkeinginan mempelajari SEO:

Google Webmaster Central Blog. Blog ini selalu memuat kabar terkini tentang perubahan algoritma Google. Tak hanya itu, Anda juga akan menerima info tentang unsur SEO terbaru, trend, praktik SEO, dan fitur terupdate di pencarian Google serta core update.

Ahrefs. Blog Ahrefs memiliki banyak sekali artikel dan panduan seputar SEO dan pemasaran. Kontennya sendiri senantiasa diperbarui dan ditulis oleh spesialis SEO dan praktisi marketing.

MOZ. Selain menawarkan tool dan software SEO, Moz juga memiliki blog dan pusat pembelajaran yang menyediakan kiat dan trik SEO, data market terbaru, dan berjenis-jenis topik untuk mengasah skill marketing.

Google Webmaster Central Blog. Blog ini senantiasa memuat isu terkini perihal perubahan algoritma Google. Tak hanya itu, Anda juga akan menerima isu seputar faktor SEO terupdate, kabar terhangat, praktik SEO, dan fitur terupdate di pencarian Google serta core update.

Ahrefs. Blog Ahrefs memiliki banyak sekali artikel dan tutorial perihal SEO dan pemasaran. Kontennya sendiri senantiasa diperbarui dan ditulis oleh spesialis SEO dan praktisi marketing.

MOZ. Selain menawarkan tool dan software SEO, Moz juga memiliki blog dan sentra pembelajaran yang menyediakan tips dan trik SEO, data market terkini, dan berjenis-jenis topik untuk mengasah skill marketing.

SEO Backlink Paket Pemula

  • 1 Link Website / URLs  
  • 1 kata kunci utama ( 2 suku kata )  
  • 3 kata kunci turunan ( 3 atau 4 suku kata )  
  • 5.000 Backlink Profile = Rp600,000
  • 500 Backlink Profile High DA = Rp450,000
  • 1.000 Backlink Artikel WEB 2.0 = Rp600,000
  • 1.000 Backlink Artikel WIKI = Rp600,000
  • 100 Backlink Profile EDU/ GOV = Rp250,000
  • 100 Social Network Submit = Rp200,000
  • 1.000 Social Bookmark = Rp350,000
  • 500 Backlink Artikel PBN = Rp800,000
  • 25 Backlink PDF = Rp150,000
  • 50.000 Blog Comment = Rp250,000
  • Jumlah = Rp4,250,000
  • Diskon = Rp250,000
  • Total = Rp4,000,000

SEO Backlink Paket Medium

  • 1 Link Website / URLs  
  • 2 kata kunci utama ( 2 suku kata )  
  • 6 kata kunci turunan ( 3 atau 4 suku kata )  
  • 5.000 Backlink Profile = Rp600,000
  • 1.000 Backlink Profile High DA = Rp800,000
  • 2.000 Backlink Artikel WEB 2.0 = Rp1,200,000
  • 2.000 Backlink Artikel WIKI = Rp1,200,000
  • 100 Backlink Profile EDU/ GOV = Rp250,000
  • 100 Social Network Submit = Rp200,000
  • 1.000 Social Bookmark = Rp350,000
  • 1.000 Backlink Artikel PBN = Rp1,400,000
  • 100 Backlink PDF = Rp450,000
  • 25 Image Backlink = Rp150,000
  • 100.000 Blog Comment = Rp400,000
  • Jumlah = Rp7,000,000
  • Diskon = Rp500,000
  • Total = Rp6,500,000

SEO Backlink Paket Premium

  • 1 Link Website / URLs  
  • 3 kata kunci utama ( 2 suku kata )  
  • 10 kata kunci turunan ( 3 atau 4 suku kata )  
  • 10.000 Backlink Profile = Rp1,000,000
  • 2.000 Backlink Profile High DA = Rp1,500,000
  • 5.000 Backlink Artikel WEB 2.0 = Rp2,200,000
  • 2.000 Backlink Artikel WIKI = Rp1,200,000
  • 200 Backlink Profile EDU/ GOV = Rp400,000
  • 100 Social Network Submit = Rp200,000
  • 1.000 Social Bookmark = Rp350,000
  • 50 Image Backlink = Rp250,000
  • 50 Backlink PDF = Rp250,000
  • 1.000 Backlink Artikel PBN = Rp1,400,000
  • 25 Backlink Press Release = Rp200,000
  • 100.000 Blog Comment = Rp400,000
  • Jumlah = Rp9,350,000
  • Diskon = Rp850,000
  • Total = Rp8,500,000


Wednesday, September 12, 2018

Tip Trik Cara Gampang Tambah Subcribe Youtube

Jual Jasa View Youtube Tip Trik Cara Cepat Menambah Subcribe Youtube - Jual Jasa Youtube Murah View Youtube Subscriber Youtube Like Youtube Traffic Youtube Visitor Youtube Jual view youtube murah jasa like youtube subscriber youtube -  Meningkatkan Memperbanyak Menambah view youtube like youtube traffic youtube pengunjung youtube merupakan harapan bagi pemilik channel youtube yang sudah mengupload video ke youtube, di harapkan dengan pengunjung yang banyak dapat meningkatkan popularitas. Kunjungilah dan tonton video orang lain yang berkaitan dengan channel kamu, kemudian buatlah komentar pintar dan berbobot jangan asal spam ya. Forum sebagai media sarana promosi yang perlu kamu coba, bisa dengan membuat Thread yang berkualitas, buatlah informasi atau berita yang berkaitan dengan channel kalian, setelah itu berilah dibawahnya referensi untuk mengunjungi channel kamu di youtube.

Jual Jasa View Youtube Tip Trik Cara Gampang Tambah Subcribe Youtube - https://promosimedsos.wordpress.com/2018/05/16/jual-jasa-youtube-view-youtube-like-youtube/ - Jual Jasa Tambah View Youtube Traffic Youtube Visitor Youtube Jual Perbanyak Like Youtube Jual Subscriber Youtube - Whatsapp +6281217139293 - Selain sosial media, Blog juga sangat baik untuk kamu jadikan tempat promosi. Untuk sebagian orang mencari tips youtube tidak hanya mencari informasi dalam bentuk video saja, tapi sebagian mereka ada yang suka dengan membaca dari sebuah blog, untuk mempromosikannya maka kamu bisa membuat playlist dari berbagai video yang ada di youtube kemudia masukanlah video kamu dalam playlist tersebut dan ketika penonton menonton playlist itu maka secara otomatis video kamu akan muncul juga didalam deretan video tersebut secara sengaja atau tidak sengaja pasti ada kemungkinan video kamu ditonton.

Jual Jasa View Youtube Tip Trik Cara Instan Meningkatkan Subcribe Youtube - Jual Jasa Perbanyak View Youtube Visitor Youtube Jasa Tambah Like Youtube Jual Like Youtube Murah Jual View Youtube Indonesia - Alasan utama seseorang memencet tombol ‘subcribe’ adalah karena mereka mengagumi karya dari si pemilik channel youtube dan ingin tahu video youtube terbaru apalagi yang bakal di update. Disini kuncinya adalah konsistensi dalam merilis video youtube secara tepat waktu, berulang dan terstruktur. Bisa seminggu sekali atau setidaknya sekali atau dua kali dalam sebulan. Viewer youtube sekarang sudah pintar, dan tidak mau tertipu dengan judul video youtube yang tidak sesuai dengan isi dalam video tersebut. Jual view youtube memastikan menjaga kualitas dan reputasi channel youtube dengan membuat judul yang menarik dan sesuai dengan kategori, sekali anda menipu akan hilang kesempatan anda untuk mendapatkan viewer youtube. Setelah selesai upload video, jangan lupa untuk mempromosikan video youtube anda melalui jasa view youtube jasa like youtube, dimana jual view youtube akan mem viral kan melalui media sosial ataupun web/blog. Jika anda mempunyai banyak pelanggan/Subscribers youtube akan sangat membantu, karena begitu anda selesai mengupload video akan ada pemberitahuan melalui email. Dan ini sangat membantu anda untuk mendapatkan jumlah view youtube traffic youtube yang lebih banyak.

Friday, January 4, 2008

Part 9 - Research and Analytics

Viewing the Webpage of Your Competition

There is much to be learned from other affiliates landing pages. We suggest that review your competition before you set-up any full-fledge marketing campaign. Your competition has likely already tested and refined their pages, especially those that remain under the same keywords for an extended period of time (see Watching Affiliate Ads).

On competitor web pages you will want to focus on headlines, the overall quality of the page, the products being reviewed or recommended, and the sales copy. These characteristics can give you a lot of insight into what is working for your competition.

Under no circumstances should you copy a competitor s website, you are strictly using this for your own research so that you can gain insight into what may or may not work on your own pages. Never directly copy a website as there are great benefits to building a unique sales page of your own.

You can also get an idea of other profitable opportunities based on the navigation within your competitor s websites. Are they promoting other industries or products?

Do they have links to other web pages? Successful affiliates are typically involved with product promotions within more than one industry, and by looking at what they are promoting may give you ideas for other promotions.

Note : When researching other advertisers ads, do not click directly on their paid ads within Google, Yahoo, or MSN. This is click-fraud and is costing those advertisers money (would you like it if your competition clicked on your ads?). Instead, right-click the ad, go to the properties, and cut and paste the webpage URL part of the link into a separate browser window. This is an example of an advertisement for Google Adwords and the highlighted url is how you can visit a webpage without committing click fraud.

Their Ads Are Better Than Mine

The highest ranked ads within Google are more than likely achieving a high CTR, and have a highly relevant landing page. If your ad is underperforming, take a look at the top paid listings. Take some tips from their ads.

What components are intriguing visitors to click?

Is there a call-to-action that is enticing the visitor to click on the ad?

Are they using a unique ad writing style?

Are they using a question in their ad description?

One reason why your ads may be getting a low CTR (less than 1%) is the fact that your ad is not unique. Do not copy your competitor s ad copy as it will not result in optimum CTR. Writing unique ad copy that uses call to action phrases and the Common Keyword trick will give you the highest CTR possible. If you do notice a decline in your CTR for a particular keyword, check to see if another advertiser has copied you. If so, you will want to modify your ad to make it unique.

Testing & Analyzing Your Data

You have performed some lengthy research, set-up a campaign, and are now receiving clicks to the website you are promoting. The next step of this process is to implement some sort of testing and/or analytics that you will be able to use to evaluate your campaigns performance and refine your campaign for maximum profitability.

As Internet marketers, we should try to clean or rinse our campaigns of components (keywords, web pages) that are underperforming and just costing us money. It has been said that 20% of an advertisers keywords bring in most of the sales, while the other 80% of the keywords are underperforming. If this is not 100% accurate, it is very close to the truth.

There are several different aspects to a successful campaign, and there are many things that you can refine to increase campaign performance. Are your keywords performing? What about your ads, are they achieving a high enough CTR? Is your web page converting, if not, is it because your merchant conversions are low? Is your squeeze page working? Is your sales copy effective?

There is no scientific approach to refining your campaign. However, there are some things that you can do to get campaign analytics which will help you when deciding which changes you should make.

Web page Effectiveness by tracking Merchant Page CTR

In this test we are going to use my-linker in combination with your Google Adwords account to determine how effective your webpage is at getting visitors to click-through your affiliate links.

My-Linker is a program that is exclusive to WealthyAffiliate members and allows you to analyze your merchant page conversions. My Linker counts merchant page conversions when your website visitors click on your affiliate links. You can set up specific campaigns within my-linker which enable you to build specific linking codes for your site and track how effective your web page is at persuading your visitors to visit the merchant sales page. The higher the merchant page click-through, the better job your page is doing getting the visitors interest enough to send them to affiliate sites.

By adding my-linker links to your web pages you will be able to determine exactly which keywords are generating merchant page click-throughs. This is a very important aspect to a successful campaign, because if your keywords are underperforming, they either need to be deleted, or you need to make your web pages more relevant to these keywords.

Note: Make sure that you include your Google Conversion Tracking ID or else My-Linker will work with Google Adwords. My-Linker will report exactly which keywords are prompting your visitors to click through to merchant pages, and this is very useful data that you can use to determine if a keyword is wasting your money.

Sale Conversions using Google Sale Conversion Tracking data

Many programs online allow you to append your Google conversion tracking code to their URL so that you can track sales. The conversion code is dynamically passed to the order page, so that when someone purchases the product a conversion is tabulated within your Google account.

You can also email merchants and ask them to put your conversion code on their order confirmation page. Typically the merchant will only do this for their high volume affiliates, but it is definitely worth a shot regardless of how much web traffic you send to a merchant page.

Google Sales conversion tracking allows you to track your sales right down to the keyword level. If you have conversion tracking in place for sales conversions, you will find that 20% of your keywords bring in most of your sales. You can quickly weed out underperforming keywords or make the appropriate changes to your web page to make it more relevant and convert better.

Note : If you are using my-linker to track your merchant page click through rates, you will not be able to determine the difference between sales and leads on the campaign summary page. To determine exactly which keywords are generating sales, leads, or both, you need to build a report in the Reporting section of your Google Adwords account.

Under the Advanced Settings choose to add Sales Count and Leads Count. This will split up the conversion data and show you exactly which conversions were sales, and which were leads.

As you can see above, building a custom report will help you determine which "Conversions" came from leads through my-linker, and which were actual sales.

Tweaking Ad performance using A/B Split Tests

Split testing ads is very easy to do within your Google Adwords account. What you want to do is build 2 ads within an ad group that have different ad text, but has the same destination and display URL s. When split testing ad groups, you will want to make sure that your Campaign settings have Ad Optimization turned off.

This will allow each of your ads to run 50% of the time, because if this setting is on, Google will serve your highest performing ad most of the time. For testing purposes, we want a true 50/50 split test to take place so we can determine which ad is performing better. Once you can determine that an ad is performing better (getting a better CTR) you ll want to scrap the loser and replace it with a new ad. At this point a new split test will occur. We suggest that you continually split test ads until you reach maximum CTR for the keywords within the adgroup.

Note : You should use different ad writing tricks for each ad.

Effectiveness of a Website using A/B Landing Page split test.

There are two reasons you would want to split test landing pages: to test sales conversions and to test merchant page click-throughs. Both of these tests will give you an idea on how effective your landing pages are performing and will indicate which landing page styles are the highest performing ones.

To test conversions you will need to set-up 2 different Clickbank accounts. You will build one landing page using the first clickbank account linking code, and one landing page using the other clickbank account linking code. You will then want to build and adgroup and two ads with the exact same ad text, but different destination URL s. You will also want to have your ads served equally ( Rotate ) so that each page receives an equal amount of web traffic.

By having two Clickbank accounts, you will be able to determine which page is converting into sales at a higher rate.. Without having access to conversion tracking through a merchant, this is the most effective way to determine which landing page is converting better for you.

Based on your results you can perform several different tests, and make different modifications to your landing pages to increase your conversions. By focusing on landing page conversions, you will be able to increase your overall campaign profitability.

Merchant Page Click-throughs

One of the most important actions that an affiliate needs a visitor to perform on their page is to click-through to the merchant pages after reading the information. If your visitors never visit the merchant pages, then you will never make a commission, thus why it is very important to keep an eye on this.

To track merchant page click-throughs, we have buildd a program called My-Linker (mentioned earlier), that will allow you to build specific campaigns where you can insert your Google Conversion Code, thus tracking merchant page conversions.

You will need to insert the code that is generated by my-linker in place of your affiliate links, and then you will be able to track which keywords are producing the highest merchant page conversions, and which ones are underperforming. This detailed information will give you insight into which keywords are performing and will give you an overview of how effective your landing page is at getting people to following your links to the merchant page.

Our Thoughts on Analyzing Data

In this section we ve spoke some great tricks that you should consider implementing when trying to refine your campaigns and optimize your campaigns for cost-effectiveness. By performing just a few of these tests, you will be able to determine which landing pages work and why, how well you pages are converting into merchant click-throughs, and through trial and error you will be able to build much more efficient campaigns.

We suggest that you adopt testing into your day-to-day activities. You will not only benefit from it in the short-term, you will be building maximum profitability and save yourself thousands of dollars in the long-term. We have wasted tens of thousands of dollars over the years on keywords and landing pages that simply do not produce, and if you can limit these through testing you can keep this money in your pocket.
This is Part 9 of 9, last part, Success for you with Google Adwords, Bookmark this with bookmark below, Add this !

Part 8 - Google Relevancy SLAP

Google Landing Page Optimization & The SLAP

The most recent change to the Google Adwords algorithm includes landing page relevancy when determining Quality Score. Google implemented this major shake-up of the paid search algorithm because they were noticing that the user experience was being negatively affected drastically by low quality, irrelevant paid search listings. In other words, the landing pages of ads were not relevant to the ad and keyword.

It s easy to determine if you have been affected by this algorithm SLAP because you will find that your minimum CPC jumps up to an absurd amount like $10.00/click. If you have noticed your minimum CPC increasing drastically, this is because your landing page does not meet the relevancy guidelines. You should never pay this much for a click, as it is almost impossible to make any keyword profitable at an inflated price like this.

Instead, you should learn how to follow Google's rules and build relevant landing pages. We have done a lot of research in this area, and have outlined how you can reach maximum results and get the lowest possible CPC.

While reading the following sections, keep in mind that the more relevant your Keywords, Ads, and Landing Pages are to each other, the lower your minimum bid prices will be.

Multiple Page Sites

Google is very strict on landing pages with only one page. Therefore it is a good idea to include links to pages within your site that talk highly relevant topics (optimally, the pages would include the keywords you are promoting).

We have tested a variety of single-page landing pages, and even though a page may be highly relevant and contain the keywords from the search, it may not lower your minimum CPC to an affordable level. If this is the case, we suggest that you build multiple pages with relative content within your site, and link them together. Google views multi-page sites as a better user experience, therefore grants a higher Quality Score for these sites.

Here is an example of a multi-page site layout:

www.yoursite.com

www.yoursite.com/reviews.html

www.yoursite.com/recommendations.html

www.yoursite.com/contact.html

www.yoursite.com/about-producta.html

www.yoursite.com/about-productb.html

If you can link all of these pages together, you are much more likely to adhere to the Google landing page relevancy guidelines.

Title and Headline

The title and headline of your page should always be highly relevant to the keywords that you are advertising. Make sure that you include relevant keywords within the title and headline of your page.

Google places a lot of weight on how relevant your title and headlines are when determining your landing page Quality Score. If you have something that is completely irrelevant within your title or within the headline of your page, then your will be awarded a lower Quality Score.

If you choose to use Dynamic Page Optimization to dynamically pass keywords into your page, you should make sure that you are using the PHP version that we have given you (see Dynamic Page Optimization). Google's bots can read your pages if they are.PHP, but if you pass the variables using JavaScript the dynamic keywords may not be recognized.

Relevant Domains

Having a relevant URL plays a role in your landing page Quality Score and you can increase your overall standing if you keep your domain names relevant. Obviously, this will not be practical for many people whom are reviewing multiple products across many different industries, but if you want to maximize your campaign potential, you will want to buy relevant domains.

For example, if you are promoting a product like Defeating Google Adwords, you could purchase the domains:

www.defeating-Google Adwords-review-site.com

or you could build something that is relevant to the industry, but not the product:

www.make-money-online-review-site.com

These will reach a higher Quality Score than a domain that is generic.

Note: This contradicts the ability to build multiple product reviews within the same site, but if you want to stretch the most potential out of a single campaign, a targeted domain may be a good option.

If you can t afford to have different domains for every product that you are promoting this is OK, the weighting on having a relevant domain name is very minimal, but we felt a need to mention it.

Keyword Density

Having a keyword density of 3-5% for your focus keyword will benefit your overall Quality Score. A focus keyword will generally be a highly relevant keyword or phrase that you want Google to think is the main topic of your page. For example, if you are advertising the keyword Defeating Google Adwords Review , on your website, you will want to have the exact phrase Defeating Google Adwords Review on your landing page with a density of 3-5%.

There are several free tools available that you can use to check your Keyword Density, but we recommend the following tool:

http://www.keyworddensity.com

Also, including relevant text is very important to achieving a high landing page quality score. If you are promoting the keyword Defeating Google Adwords Review and you send visitor to your webpage that consists text relating to Defeating Google Adwords, as well as Google Adwords, making money online, Internet marketing etc., Google will determine that your page is relevant.

NOTE : Do not try to trick Google by using your focus keyword within your text with a bunch of non-supporting content. The Google bots are a lot smarter than you think and they can tell whether or not your content is relevant.

Build a Fresh Campaign

If Google has raised your CPC to a high level the campaign is Flagged as being irrelevant. This means that no matter what changes you make to improve your landing page relevancy, you will not be able to reach lower CPC.

To lower the CPC, you will often have to re-build your campaign under a new name, and pause or delete the old one. Doing this will clear the negative quality score of the old campaign and allow you to start out with a fresh campaign. It is important to note that this does not always work, but it should be your first attempt before implementing other more drastic changes.

Tip: Google has bots as well as real employees reviewing your pages for landing page quality. You are going to have a much more difficult time trick ing an actual person than an automated program, so be forewarned before you try to trick the system. Instead, build quality landing pages that are highly relevant. This will not only give you a higher Quality Score, it will result in much higher sale conversions.

Building a Fresh Campaign & New Domain

If you have been affected by the latest Google SLAP and are seeing outrageous minimum bid prices, you may need to scrap your old domain and build a new one.

The more research we do, the more evident it is that Google flags domains as being irrelevant. Once you change your landing page to be highly relevant and use multipages you still may have trouble getting your bid prices down. In this case you will need to build a new campaign, and at the same time, move your website to another domain. If your domain is flagged as irrelevant there is little that you can do to lower your minimum CPC. In all of our campaigns where we have been affected by the recent Google Slap, we have been able to get our CPC down to normal levels by rebuilding campaigns, and moving our new, more highly relevant pages to new domains.

The Google SLAP is not a bad thing though. It has single handedly knocked out a HUGE amount of competitors and Google is becoming more and more profitable.

Now that you are strapped with the knowledge of how to SLAP back at Google, you have a big advantage over many of your competitors with keywords that are inactive!

Analyzing Your Competition

Competition is not always a bad thing. You can learn a lot from your competition, especially those that are making money. Analyzing your competition is an integral part of any successful affiliate marketer's research, and it is a component that we suggest you consider adding to your routine.

There are many factors that make up a successful campaign, many of which can be found by looking at your competition.

Watching Affiliate Ads

You can learn a lot of information by keeping an eye on the top page of paid listings within Google. If an affiliate remains under a keyword for an extended period of time, there is a good chance that they are generating a profit from this advertisement.

What you want to do is build a list of the keywords and the corresponding websites that are within the top ten listings for a particular search phrase. To do this you can either build an excel spreadsheet, or take screen shots of the search results. You will want to then check back once a week and see if the same advertisers are still promoting under these keywords.

If you see new advertisers and new websites coming and going every week, chances are that the people advertising the keywords previously were not able to turn a profit from the keywords. These are keywords that you typically want to avoid promoting.

On the flip side, if you see many of the same ads week after week, there are good chances that these advertisers are yielding a profit under the keywords. You will then want to set-up an ad to promote these keywords, as they will likely be profitable to you.

TIP : There is a program available to members at WealthyAffiliate that allows you to watch competitor ads. Many people are claiming that this tool is literally worth thousands of dollars to them. Gain instant access to this tool by joining WA Today.
This is Part 8 of 9, bookmark this with bookmark button below !

Part 7 - How to Make Web Page that Sell ?

Direct Linking vs. Landing Page

Direct linking is the strategy of sending Pay-Per-Click web traffic directly to a merchant site through your affiliate link. Although this can be an effective and quick method to get web traffic and potential sales, there are several downfalls to this strategy.

If you are not familiar with the difference between direct linking and having a landing page, you should familiarize yourself with this section. When Direct Linking, you send web traffic directly to your affiliate merchant through your sponsored ad in Google. For example, if you were promoting a program such as Defeating Google Adwords, your destination URL would look similar to the following.

http://yourid.defeatadword.hop.clickbank.net

Direct linking is the quickest way to set up a campaign in Google Adwords. You can essentially set up a campaign and have it running in a matter of minutes. This sounds great, but there are several drawbacks to direct linking and they should be taken into consideration prior to using this strategy.

Multiple URL's under the same search term

Last year Google added a new component to Google Adwords which does not allow multiple advertisers to promote the same URL under the same search term. This was brought into effect to increase the quality of their results, and to prevent one company from being advertised several times under the same keyword. If you have been promoting a product through direct linking and cannot seem to get any web traffic to your site this could be why. Another advertiser is promoting the same URL as you under the same search terms. The other advertiser either has set their CPC higher than yours or their Quality Score is higher, thus giving them most of the exposure.

Limitations

The average consumer nowadays is more knowledgeable than ever. They want to compare products prior to making the purchase and get the best value for their money. Direct linking does not give you the ability to take advantage of product comparisons.

Direct linking simply converts into less sales, thus producing a lower ROI. It does not give you the opportunity to promote several products at once. You are forced to rely on the merchant sales copy and Google Adwords does not allow multiple instances of the same URL under any given search term.

Using Direct Linking will not convert into sales as well as a landing page with quality content.

Relying on the merchants sales page

Direct linking does not allow for the opportunity of a pre-sale intermediate page. For this reason you are relying on the fact that the merchant has good sales copy. If they do not, the site will not convert well and you could be wasting your money.

Many products that are available are good quality products, however, the merchant website does not have effective sales text. This can negatively affect your Return On Investment. It is always better to build a landing page so that your paid web traffic can see your sales text prior to visiting the merchant page. It is a trick that has been proven time and time again to produce higher conversions.

No pre-sale opportunity for the visitor

Pre-selling is a good way to connect with a user and increase their buying potential. With direct linking this opportunity does not exist, therefore limiting your marketing potential.

Inability to collect adequate analytical data

Unless you have a Google conversion tracking code set up with a merchant, you will not have the ability to collect any form of analytical data with direct linking. When you have your own landing page or website you can collect this data through counters and other analytical tools.

When to use direct linking

In one word, TESTING. Direct linking allows you to quickly set up a campaign and get a feel for a specific product or industry without the overhead of building a landing page or website. However, you may not be able to get a sufficient amount of clicks as Google does not allow multiple advertisers to promote the SAME URL under the SAME keyword.

We use direct linking when we enter a new industry with products that we do not have any experience promoting, but with this being said, you cannot expect great conversions while using this technique. After you have made a few sales with a product by direct linking, you should always build your own landing page or website as you will sell more product and increase your Return on Investment.

Use the Direct Linking strategy when you are testing a new product or industry.

Building Relevant Web Pages

Many Internet Marketers put more emphasis on getting visitors to their site than focusing on building pages that are relevant to the search. A good landing page will have content that is highly relevant to the search and will have the ability to connect with the visitor on an emotional level.

The difference between a Landing Page and a Web page is that Landing pages are simply single pages with no other links to your domain. The only links on the page should be affiliate links that take your visitors directly to the merchant sales page.

Most paid search result landing pages are not nearly targeted enough, and honestly, most marketers are simply losing money because of this. If you have not been optimizing your pages for search relevance you are losing potential customers and limiting your profits!

Below are tricks that we have applied to several campaigns. These tricks will increase your overall ROI.

Targeted Content

Relevant ads can help generate a click to your site, but having relevant content on your webpage will convert the clicks into sales. Although many Internet Marketers can successfully get a good CTR, it does not mean that their site is an effective sales tool. When you are searching for something using Google, you are hoping to get the most relevant results from your search.

For example, if you advertise the keyword Internet Marketing e-book and your Landing page discusses how to become a successful internet marketer using a particular piece of software, you may not convert as well compared to if you were comparing Internet Marketing e-books. Many people advertise under keywords that are not 100% relevant to their webpage and these advertisers can be throwing away money because of it.

Personal Testimonials

Third party testimonials work well as a marketing tool, but personal testimonials work even better. By relating to the user, you are able to connect with them psychologically which helps them feel more comfortable making a purchase. We have seen increases of over 300% ROI on some of our sites by simply adding a few relative testimonials.

Page Heading

Capturing the visitor s interest in the first couple of lines on your page is paramount. If someone searches for the phrase make money , why not have a headline on your page that has make money in it. This relevance immediately grabs the user's attention, and gives them a reason to stay.

Related Images

Consumers are visual. Providing related images/graphics is a proven marketing tactic that will increase your sales. If you have a make money type site, you can reach better results by adding a picture of money and/or the products that you are promoting.

Compare the Products

Another trick that is highly effective is to build comparisons between products on your Landing page or Web Site. Consumers love to compare products before they buy as it gives them the feeling that they purchased the right product and got the best value for their money. Adding a comparison table to your site can drastically increase your ROI. When comparing products it is also helpful to rank the products as you see fit. The product on your page that is ranked #1 will receive 100% more web traffic than product #2. The main advantage for potential customers is that they do not have to compare products themselves because you will do it for them, and in many cases, this will help a browser become a purchaser.

The Power of a Review Page

A review page consists of a series of product or service comparisons that are compromised of individual reviews. These product reviews are based on several features such as effectiveness, guarantee, customer support, quality, price, description, and several other product-specific attributes.

Review pages are among the most effective selling tools for promoting affiliate-based products. When a visitor receives information on the top products relating to their search, they immediately gain a certain level of purchasing comfort. When customers want a specific type of product, a review page may give them the guidance they need to make the purchase.

A review page has to meet a certain criteria to be effective as there are several different components that can affect your conversion rates. They are as follows:

  • Keep the Review Products Similar :All the products that are contained within a review should be tightly related. This allows the potential customer to view several products that they are interested in, and based on your reviews, make a smart purchasing decision.
  • Keep the Reviews Brief : A review should be less than 150 words and should not take up the entire viewing space of a page. If you are going to include a description of the product, it should be an overview of the product as a whole. Do not copy the product s sales page and paste it onto your page as the visitor will end up reading the same text more than once.
  • Allow for a Lot of Exits : Because a review page is essentially a pre-sale to the actual product s page, you should allow the visitor a lot of exits from your page to the merchant s page. You cannot make a sale directly on your page, so the sooner you get the potential consumer to the merchant site, the better chance you will have to make a commission.
  • Write Quality Reviews : Become knowledgeable of the product you are promoting. If there are any inconsistencies in the information or the product descriptions, the visitor may see right through this and simply leave your page in search of quality content. Use a collaboration of your own experiences (if you have any), other website reviews, the merchant s website information, and industry information. DO NOT COPY DIRECTLY FROM OTHER AFFILIATE SITES. This is plagiarism.
  • Proof Read Pages : Ever been on a website and noticed blatant spelling mistakes that diminish the sites quality? I am sure you have, and often times a spelling mistake or grammatical error will make your site look unprofessional. This lowers your ROI because visitors do not feel comfortable with the information you have provided. Use a word editor to proof read your spelling and grammar before publishing your pages.
  • Provide a Reason to Buy : How will this product impact the customer? Better yet, what will they be missing out on if they do not make the purchase? If a visitor on your page has no reason to buy, they most likely will not. You cannot anticipate that every visitor to your site is prepared to make a purchase, therefore give them a reason.
  • Adding a reason to buy will increase your sales. Visitors that are interested in the product(s) you are promoting may simply need a reason to buy before they whip out their credit card. It is as simple as stating the benefits of the product! Tell your visitors how the product can help them. For example: a product may save time, money, increase website web traffic, sales, conversions, etc..

How many is too many?

Having a page reviewing 10-20 products is very counter-productive and you will not see results. Doing this simply provides visitors with too many choices (yes, there is such a thing), and they will simply leave your page feeling confused. If you are promoting products with a review page right now, and you are making profits using 10-20, you are not monetizing your web traffic to its full potential.

Keep your review pages from 3-7 items, no more, no less. This will give visitors enough information to confidently make a purchase. Some products work better with 3, and some products work better with 7, just make sure that you keep within the range to reach the best results.

Limit the number of products your review or compare to 3-7 items only

Review Pages For The Advanced Marketer

In the previous section we talked about the importance of landing pages and how having a review page can drastically improve conversion rates. We ve also outlined some of the main aspects of a review page that you should consider.

  • Keeping Products Similar and the reviews brief
  • Allowing for affiliate link exits
  • The importance of a quality review
  • How correct spelling and grammar can make a difference
  • How you need to provide a reason for your visitors to purchase
  • The importance of having between 3 and 7 reviews per page, no more, and no less.

With these points in mind, we want to provide you with some more advanced examples and tricks that we use on a daily basis for many of our top converting landing pages.

Relevancy

We all know that Google Adwords prides its self on relevancy. The more relevant your webpage is to your ad, the higher quality score you will achieve. When you build an ad, Google visits that webpage and looks for keywords that are similar to the ones that you are promoting. For instance, if you are promoting a webpage that reviews Defeating Google Adwords, you may use keywords such as the following:

Defeating Google Adwords, Defeating Google Adwords Review, Compare Defeating Google Adwords, Defeating Google Adwords eBook, Affiliate Marketing eBook, Internet Marketing

If the landing page has these keywords within it, Google will agree that your webpage is highly relevant, and it will give you some Quality Score points.

When a visitor does a search for Defeating Google Adwords Review and they click on your ad, they will reach your webpage and be much more likely to make a purchase if you have the keyword that they searched for within your sales copy. The landing page above shows how you can add the keywords within your landing page. Have a header at the top section of the page that is the same, or similar to the keywords that you are advertising.

In the world of Internet Marketing, being highly relevant and using the proper tricks will enable you to outperform most other marketers out there. Below we are going to outline some advanced tricks that many people do not know about, or implement. We ve tested these tricks and implement them on a daily basis with many of our landing pages. The performance increase can be very significant.

Relevant Headings

If you grab the attention of your visitor using a relevant headings, it is much more likely they will stay on your page longer. If a visitor comes to your page, sees nothing but a sea of text, no images, no highlighted text, or no relevant headings, chances are they are going to leave your page. Keep your visitors interested with a highly relevant header that contains the keywords they used to get to your site. This will instantly draw interest, increase your chances of a click-through to the merchant page, and increase your chance of a sale. Having relevant headings is very important aspect of building great converting landing pages.

Pairing Ad Groups with Landing Pages

Having relative content on your landing page builds greater visitor engagement.

Visitors will stay on your site longer and read more of your information. This can lead to increased sales. If you are promoting a product such as Defeating Google Adwords you can advertise under many different highly relevant keywords like below:

Make money online, internet marketing, Google Adwords techniques, defeating Google Adwords, marketing tips.

All of the above keywords are different, and it is very difficult to have all of them contained on a single landing page. Remember, we want to engage our visitors by providing them with relevant content. Having a header that has the keywords within it will let the visitor know that the page is relevant to what they searched for.

This is where pairing ad groups and landing pages comes into play. If you build a separate landing page for each ad group, and use the common keywords from that ad group in the page headings and adcopy, you drastically increase your chances of making a sale. This trick however, takes some time because you need to modify your landing pages and have a different destination URL for each ad group.

We don t recommend tweaking a new campaign to this much detail, but if you have a campaign that is converting very well for you, it is important that you squeeze out every little bit of performance as possible.

Pairing ad groups with highly relevant landing pages will increase your sales and overall effectiveness of your landing page

Believe us, we've tested the techniques, and they work. Building separate landing pages for each ad group is hard work, but no one said that making money online was easy. If you put this kind of effort into optimizing your campaigns and landing pages you will out perform 99% of other marketers out there. Few people use tricks like this.

Wouldn't it be nice to be able to have your keywords show up in your landing pages dynamically, based on the search term? If there was a trick to dynamically add your keywords to your landing pages you wouldn t have to build more than one. You could save hours of work by implementing such a technique.

In the next section we are going to explain how this is possible, and provide you with step by step instructions on how to add Dynamic Page Optimization to your existing landing pages.

Dynamic Page Optimization

We ve talked about how important it is to have relevant headers on your landing pages, but to do this you need to build separate landing pages for all ad groups.

Dynamic Page Optimization (DPO) can be used to simplify this process and provide highly relevant landing pages by adding keywords dynamically.

DPO is a trick that is to be used by advanced marketers who have a good knowledge of HTML. Below are two pieces of code that you can use to implement DPO. One is made for landing pages that run on servers that support PHP, and one is written in JavaScript and can be added to any html page.

In order to take advantage of DPO you need to have some knowledge of HTML and web design. If you have a server that allows PHP pages to be displayed, you can use the PHP code below. If you do not have PHP installed, you can use the JavaScript version of the DPO code.To take advantage of DPO you need to use the version of code that applies to your application. If you are running PHP, use the PHP code, if not, use the JavaScript code. Wherever you place this code on your page, the keywords that are passed from your Google Adwords ad will be displayed. Below is an example of how to set up your Ad.

When you build your ad you need to append the code ?key=Your+Keywords to the end of your landing page url. Remember, for this to work, your landing page has to have the correct code installed on it. The example above is pointing to a PHP page. If you do not have PHP installed, your URL would look like this:

www.yourwebsite.com/page.html?key=Defeating+Adwords+Review

Your Keywords need to be separated by a + in order for Google to Accept your destination URL. This trick is relatively easy to implement, but some html knowledge is required.

Using this advanced trick will drastically improve your ad performance. Setting up your landing pages will be slightly more difficult, but the time you save on building separate landing pages for each ad group will far out weigh the initial setup process.

Sample Review Pages

In this section we ve talked about the importance of building relevant landing pages, and how it is possible to dynamically insert keywords of your choice into your landing page, but we haven t shown you exactly what a great converting landing page looks like. Below are two examples of landing pages that convert at a very high level. We have tested the lay outs of these pages and have been using them on many of our sites for a very long time. The fact of the matter is that visitors like the layout of these sites, which directly relates to how many sales you make.
You can download the files for these sites and use them as your own. We highly suggest that you use the templates if you are unsure of how to build your first review style landing page, or if want to implement a top converting site into your existing campaign.
This is Part 7 of 9, Don forget to bookmark this with bookmark button below, Add this !